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You wouldn’t let just anyone cut your hair, and chances are that you take your car to the same trustworthy mechanic every time it needs attention. Why? The answer’s simple; you want someone you can trust to provide a level of quality you can depend on.
The same is true for jewellers. A quality jeweller will make shopping for those precious items an absolute pleasure, and you’ll always have someone to turn to when your piece needs care. So how do you go about finding your go-to jeweller, and what can you do to encourage this relationship?
Good jewellers don’t just sell jewellery. They also play some other important roles, such as the following:
In other words, a good jeweller isn’t just a salesperson. They should be able to provide for all of your jewellery needs, from education, purchase and repair to jewellery insurance and replacement.
Shopping for jewellery online can be tempting. After all, you can browse millions of items with just a few clicks without leaving your couch. But while you may have access to all of these online choices, a jeweller you can meet and chat to will beat online shopping every time.
Why? It’s virtually impossible to make an informed judgment about a piece of jewellery from seeing pictures of it on a screen. You can’t hold it, turn it toward the light or compare the lustre of its stones to other pieces in similar settings. You can’t have a face-to-face conversation about it with an informed jeweller or try it on and see how it looks on your very own finger. Yes, you may be able to look at a diamond’s GIA report online, but nothing compares to being able to pick it up, hold it under the light, examine it carefully and compare it to other diamonds.
When you shop at your trusted jeweller, you have an opportunity to build a relationship with a business you can return to if your jewellery needs repairs or resizing. You can also get it insured before you leave the shop so that it’s protected if something happens to it. For these reasons, it’s always better to buy from a brick and mortar jeweller than it is to buy jewellery online.
When you need a hairdresser or mechanic, you probably ask your family and friends for recommendations. This strategy works for finding a jeweller as well. A jeweller’s reputation is important, and you’ll want to one established enough that you can return to them ten years down the line when you’re in need of an anniversary gift.
We also recommend looking for a Q Certified jeweller - they are some of the best and brightest jewellers in Australia.
Finding a jeweller you can trust and count on makes all the difference when you’re in the market for a piece of jewellery that will be treasured for years to come. With a trusted jeweller in your corner, you’ll make a wise decision from the start and have someone to return to if the piece is ever damaged or lost.
Get an instant online quote to see how little it can cost to protect your precious items with specialised jewellery insurance.
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